The Advinci

Google has confirmed that they are planning to put banner ads on Google.com. Until now Google has allowed banner ads only on its ad publishing platform Adsense. In their usual style of blending ads with content, Google is going to allow banner ads only in Image Search.

By displaying banner ads on Image Search Google is hoping to earn additional 1-2 billion dollars, maybe even 3-4 billion. They have previously tested text ads in Image Search, but because they drove people away, Google dropped the idea.

Display ads will probably work better with image searches because they seem more natural to people looking for pictures.

So… If you thought banner advertising was dead, you might want to rethink that.